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Looe Music Festival Wins Grass Roots Festival Bursary

Looe Music Festival in Cornwall has been awarded a £2500 bursary towards security wristbands as winner of ID&C’s 2014 Grass Roots Festival Bursary.

Held annually on Looe beach, located on the South East coast of Cornwall, the not-for-profit festival has grown from a modest 100 attendees at its inaugural 2010 event, to a staggering 6000 in 2013. The festival pipped over 40 other UK festivals to the post and as winners, will be receive £2500 to cover the cost of its access control requirements for this year’s event.

“I can’t express how delighted we all are about receiving the Grass Roots Bursary. We’re excited to have the opportunity to work with ID&C this year and benefit from their expertise in access control,” said Tanya Brittain, Looe Music Festival Director.

ID&C, a longstanding wristband supplier to festivals and live events, opens applications for its bursary to any UK-based festival that can display its commitment and efforts towards such things as sustainability, charity and community engagement.

ID&C’s Matt Wilkey said, “Looe Music Festival ticks all the boxes for us. Besides its long term commitment to charity, community and sustainability initiatives, there is a real ‘by the people, for the people’ spirit that has clearly played a major part of the event’s growth and success.”

A registered Charity, Looe Music Festival was born out of a desire to create a celebration of arts, culture and marine life during what was a period of economic difficulty for the seaside town. Now, in its fourth year, the three-day live music gig has become a tourism magnet and helps to boost consumer-spend during the festival weekend with a reported £1.8m generated in 2013.

Looe Music Festival takes place between 19th – 21st September. Acts performing live this year include Frank Turner, Squeeze and The Brand New Heavies. Previous winners of ID&C’s Grass Roots Festival Bursary include LeeFest and Swn Festival.